Case Studies
CLIENT: AUSTRALIAN BALLET
VENUE: SOFITEL MELBOURNE
THEME: FRENCH / ROMAN THEME
We were thrilled to be involved with The Australian Ballet recent fundraiser L’événement, working with Audio Visual Dynamics to transform the Grand Ballroom Sofitel Melbourne on Collins into a Parisian streetscape, were guest were made to feel they were walking down an typical street in Paris, specific custom made backdrops were made to portray shop front such as flower shops, patisseries’, cafes. Guest dined in the stunning recreation of the famous Maxim’s restaurant. The after party was an elaborate surprise Spartan Roman theme to promote their premiere of ‘Spartacus’, where the decadence of the era was obvious with our roman columns, statues, and large gold pot decor.
This event won the Victorian State award for the Best Corporate Event, and was a National finalist in the MEA Awards.
There’s simply no way to describe what a success Saturday night was. The theming was sublime in every way. And the attention to detail extraordinary. The street scene blew people away as they came up the escalator – not only the backdrops but the 3D effect of the flowers, tables, car etc. So beautifully done – which made it challenging to get everyone inside!
And the room was incredible. So rich, so opulent, and so beautifully lit. The raised seating was a triumph! The guests up there felt very special. All the tables and flowers looked sensational
The surprise Spartacus theme worked magnificently – OMG. That room was absolutely amazing.
Robin Campbell
Australian Ballet Board Member
CLIENT: EAT STREET/VARIETY CHIILDREN’S CHARITY
VENUE: SOFITEL MELBOURNE
THEME: AROUND THE WORLD
Action Events has proudly been a part of the Eat Street annual charity event for over 13 years at the stunning Sofitel in Melbourne. Eat Street brings together Melbourne’s top restaurants, chefs, wine and beverage suppliers for a culinary experience to sample signature dishes, fine wines and beverages, together with a night of entertainment and fundraising to raise money for children’s charities.
With over 600-man hours and months of planning, styling and design, setup and event management, this year’s theme Around the World took guest through a journey to far away places such as Asia, France, Greece, Italy, New York, Las Vegas, Rio and of course Australia. Our custom-made large props such has Big Ben and the Empire State Building, combined with our backdrops and draping highlighted each area, bring each country to life.
CLIENT: BOB JANE VENUE: CARGO HALL THEME: GARDEN
Also assisting with a number of smaller events for Bob Jane’s Annual conference, the main Gala Award Dinner was the definitely the main highlight of the conference. The brief was an elegant whimsical garden theme. The pre-function outdoor space was lined with boxed hedging, fairy lights and ottomans. Guests entered through the magical golden gates, and were greeted with beautiful tables covered in satin striped linen, and rustic pink floral centrepieces. The use of clear and black ghost chairs created that whimsical feel without cluttering the space. The main focal point of the room was definitely our stunning chandeliers creating that overall feeling of elegance and sparkle!
CLIENT: MELBOURNE AND OLYMPIC PARK VENUE: MELBOURNE AND OLYMPIC PARK THEME: BEGIN AT THE BEGINNING/MAD HATTER
This showcase event was put on by Melbourne Olympic Park to promote their spectacular venue spaces to a number of suppliers and cliental. This event highlighted what can be achieved and how an event can be transformed with spectacular theming and draping and decor. Guest were taken on a theatrical journey through Alice in Wonderland from start to finish with amazing entertainment, audio visual, and creative inspired dishes from their top chefs.
CLIENT: SOFITEL MELBOURNE VENUE: SOFITEL MELBOURNETHEME: GEORGIE GIRL 250 A-List guests, cast and crew came together for the opening night of Georgie Girl the musical / story of the Seekers. Guests were taken back in time to 1960’s in London, with a range of English theme props, custom made Union Jack themed pieces, red, blue and white draping, retro elements, and an authentic London Cab and Mini.
CLIENT: HAILEYBURY COLLEGE VENUE: HAILEYBURY COLLEGE – BRIGHTON THEME: SCHOOL FETE/AMUSEMENT RIDES
Haileybury’s annual school fete is definitely one of our larger school fete in which we have been a part of for numerous years. With over 15 rides and attractions at this event, it is a highlight for the students and the Haileybury community each year, as well as hugely successful main fundraiser for the school. With our expertise, and ride knowledge we put together a selection of attractions suitable for their space and able to cater for a range of age groups. A great day is had by all!